Mastering Entrepreneurship and Time Management with Cory Dunham

September 28, 2023

In this episode of the Snow Horse Marketing Podcast, Cory, the CEO of BDB Marketing Design, shares invaluable insights on the intersection of entrepreneurship and time management. With over four decades of experience in the field, Corey discusses key strategies for maintaining focus and productivity in today's fast-paced business landscape.

Keys to Time Management

Cory emphasizes the importance of discerning high-impact tasks from distractions, particularly in the digital age with multiple apps and notifications vying for attention.

  • He applies the 80-20 rule to identify the tasks that yield the most significant results, ensuring time is invested wisely.
  • Utilizing Google Calendar as a foundational tool, Cory advocates for its flexibility and automation features.
  • Additionally, project management software like Asana aids in tracking and organizing tasks, fostering clear communication and preventing crucial details from falling through the cracks.
  • Drawing from the principles outlined in "Deep Work" by Cal Newport, Cory underscores the benefits of dedicated, distraction-free work periods. By shutting off notifications and creating focused time blocks, professionals can significantly boost efficiency, creativity, and overall output.
Implementing Habit-Tracking and Checklists

Cory shares the value of habit-tracking software, particularly in maintaining health and productivity routines.

  • These tools serve as personal accountability partners, ensuring that essential tasks are consistently completed, leading to sustained progress and success.
  • There are parallels between effective project management in business and the aviation industry's reliance on comprehensive checklists.
  • He highlights the importance of using checklists to provide a structured framework, enhance accountability, and facilitate post-project evaluations for continuous improvement.

Cory's wealth of experience and practical insights shed light on the critical relationship between entrepreneurship and time management. By employing targeted strategies and leveraging digital tools, professionals can optimize their productivity, achieve meaningful goals, and drive sustained success in today's dynamic business landscape.

Abigail Shaw
Account Manager
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